Corporate finance advisory
Tailored to clients' needs
COUNTON is an independent advisor on mergers and acquisitions as well as related strategic and financial matters. We provide tailor-made advice to a diverse client base, with a strong commitment to their goals.
Latest news
May 30, 2025
COUNTON advised Pihlajalinna in the sale of special housing service
CountOn Corporate Finance acted as a financial advisor to Pihlajalinna Plc and certain minority shareholders in the sale of its special housing service units to Esperi Care. The transaction perimeter consists of specialized residential care services designed for individuals with disabilities who require intensive support or have complex care needs. The combined revenue of the units was less than EUR 10 million in 2024.
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May 05, 2025
COUNTON advised 9Lives Group in the sale of home services
CountOn Corporate Finance acted as a financial advisor to 9Lives Group in the sale of 9Lives Kotipalvelut Oy to Mehiläinen. 9Lives Kotipalvelut provides home care services primarily to elderly and disabled persons, personal assistance services and respiratory paralysis treatment in Finland. The company has approx. 1,400 employees and net sales amounted to around EUR 30m in 2023. Ambulance services are not included in the acquisition.
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Mar 12, 2025
COUNTON advised Invalidiliitto in the sale of Validia Group
COUNTON acted as a financial advisor to Invalidiliitto in the sale of Validia Group, a leading disabled care provider in Finland, to a Nordic care operator Ambea Group (listed on Nasdaq Stockholm). Validia’s operations have a strong track record in providing care for individuals with diverse needs, particularly in residential care and support for people with disabilities. The Company operates a nationwide unit network of approx. 50 care homes and has more than 2,600 employees.
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We invest in clients
Strong commitment to our clients’ goals and tailor-made, first-class services are the cornerstones of our operations.
Services
Mergers & acquisitions
We advise on sell-side and buy-side M&A transactions as well as public takeovers.
Debt & equity financing
We provide debt and equity financing advisory ranging from recapitalization to acquisition financing and private placement.
Strategic advisory
We provide comprehensive financial and strategic advice as well as evaluate potential targets and merger partners.
Featured transactions

February 2022
Sale of Fysios to Mehiläinen

COUNTON acted as a financial advisor to Vaaka Partners and other shareholders in the sale of Fysios to Mehiläinen. Fysios is the largest physiotherapy service provider in Finland with a nationwide network of more than 100 units in 53 locations. The Company’s net sales is approximately EUR 50 million and it employs 800 professionals.
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February 2021
Sales of A-Katsastus Group to Tradeka

COUNTON acted as a financial advisor to MB Funds in the sale of A-Katsastus Group to Tradeka. A-Katsastus Group is the leading vehicle inspection company in Finland with a nationwide network of approx. 150 stations. The group’s subsidiary Ajovarma operates under a nationwide governmental contract with Traficom providing driver’s exams and license services across Finland in 100 units. The Group’s net sales in 2019 was EUR 68 million and it has 800 employees....
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April 2019
Sale of Coronaria Hoiva to Humana

COUNTON acted as a financial advisor to Coronaria in the sale of Coronaria Hoiva to Humana AB (listed on Nasdaq Stockholm). Coronaria Hoiva is one of the largest private social care providers in Finland focusing on residential care services for the elderly, mental health patients, substance abusers and the disabled. Coronaria Hoiva's adjusted net sales 2018 was EUR 54 million and adjusted EBITDA EUR 4.3m. Entreprise value of the transaction is EUR 71 million.
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Recent transactions

May 2025
Sale of Pihlajalinna’s special housing service to Esperi Care

CountOn Corporate Finance acted as a financial advisor to Pihlajalinna Plc and certain minority shareholders in the sale of its special housing service units to Esperi Care. The transaction perimeter consists of specialized residential care services designed for individuals with disabilities who require intensive support or have complex care needs. The combined revenue of the units was less than EUR 10 million in 2024.
Read more

May 2025
Sale of 9Lives Kotipalvelut to Mehiläinen

CountOn Corporate Finance acted as a financial advisor to 9Lives Group in the sale of 9Lives Kotipalvelut Oy to Mehiläinen. 9Lives Kotipalvelut provides home care services primarily to elderly and disabled persons, personal assistance services and respiratory paralysis treatment in Finland. The company has approx. 1,400 employees and net sales amounted to around EUR 30m in 2023. Ambulance services are not included in the acquisition....
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March 2025
Sale of Validia Group to Ambea Ab

COUNTON acted as a financial advisor to Invalidiliitto in the sale of Validia Group, a leading disabled care provider in Finland, to a Nordic care operator Ambea Group (listed on Nasdaq Stockholm). Validia’s operations have a strong track record in providing care for individuals with diverse needs, particularly in residential care and support for people with disabilities. The Company operates a nationwide unit network of approx. 50 care homes and has more than 2,600 employees. In 2024, the Compa...
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Check all of our references
See referencesThe team
Vast experience from M&A and capital markets transactions since the 1990s

Jyrki Leppänen
Partner
+358 50 339 0925 jyrki.leppanen@counton.fi LinkedInJyrki has over 20 years of experience in investment banking. Prior to founding CountOn Corporate Finance, Jyrki worked at Handelsbanken Capital Markets, Teollistamisrahasto and SKOP. Jyrki holds an MBA from Helsinki School of Economics and an LL.M. from the University of Helsinki.
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Anssi Markkula
Associate Partner
+358 50 562 3918 anssi.markkula@counton.fi LinkedInAnssi has over 7 years of experience in investment banking. Prior to joining CountOn Corporate Finance in 2016, Anssi worked in equity capital markets team at Pohjola Bank. Anssi holds an M.Sc. in Finance from Aalto University.
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Olli Kinnunen
Associate Partner
+358 50 530 5415 olli.kinnunen@counton.fi LinkedInOlli joined CountOn Corporate Finance in 2017. Olli has previous experience from capital markets team at CBRE Finland and LocalTapiola Asset Management. Olli holds an M.Sc. in Finance from Aalto University.
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